Fundraising Success #32 Fundraising Success – Issue #32 – Article: “Get Organized!”; Supplier Spotlight: “Vista Studios”; Free ebook: “Call of the Wild”
=> Kimberly’s Column: “Happy New Year!”
=> Reader Q & A: “Spring Flowers”
=> Feature Article: “Get Organized!”
=> Supplier Spotlight: “Vista Studios”
=> SiteSeeing, Bonus & more: “Preferred Stock”
=> Your Ebook: “Call of the Wild”
Kimberly’s Column: “Happy New Year!”
Well, Christmas has come and gone. Family and friends gathered,
presents exchanged, wrong sizes returned, and as of today, the
mess cleaned up!
Yep, our tree is already down. We’re headed to the beach over
the New Year’s month here to enjoy a little fresh sea air. Taking
time for visiting more family and just relaxing.
I got to thinking today about what a wild year 2002 was. Lots
of changes. Kind of a year in transition.
In our hectic everyday lives, we sometimes forget to enjoy what
we have while we have it.
I know my New Year’s toast this year will be all about enjoying
my family and friends while being thankful for all the wonderful
things that life brings.
Looking forward, I find myself making three resolutions:
1) To help as many people as I can
2) To enjoy life as much as I can
3) To be thankful for all that I can
I hope 2003 is a wonderful year for all of you. Happy New Year!
This issue features my article called “Get Organized!” It is
always worthwhile to plan ahead in your fundraising. These are
10 tips you can use anytime.
The Supplier Spotlight is on Vista Studios. They do a great job
of putting together a portrait day for your group at your
This month’s Bonus is
This month’s ebook is “Call of the Wild” by Jack London. Nothing
like a nice Arctic adventure story in the middle of winter.
New Year’s Resolutions
Now there’s a website about it!
Boy, the Internet is a crazy place.
Readers Q & A: “Spring Flowers”
Question: Kimberly, can you recommend a good source for flower
bulbs for fundraising? – Tammy Cisterno
Answer: Tammy, When it comes to flower bulbs, I always go with
the Dutch. Try Van Bourgondien Fundraising at this website:
Best time for sales is late February to mid-April. – Kimberly
You will find my book, Fundraising Success, very helpful in any
Buy a copy today because its tax deductible!
Yours for only $17:
FEATURE ARTICLE: “Get Organized!”
Here’s ten tips on getting your next fundraiser organized:
1) Have a written project plan
Run your fundraiser like a small business. Have a written
project plan that spells out all roles and responsibilities.
Slot motivated individuals into those roles and equip them with
everything they need to do a great job.
2) Use your website
If you don’t have one, get one. Use it to communicate goals,
thank your sponsors, highlight periodic offerings, recognize
successes, honor individual contributors, etc. Promote your
web site on all your materials.
3) Review previous records
See what’s been successful before. Look for ways to improve
upon the past. What items sold best? Get more of them. Has
our gift-wrap sale lost its luster with declining revenues?
Jazz it up with newer offerings.
4) Set a specific timeline
Make sure that your start date and end date are both firm.
The best selling period is 17 days, including 3 monthends.
Any longer and the drive runs out of gas; any shorter and
you limit your prospects. Avoid any scheduling conflicts.
Plan ahead to avoid overlapping other important community
events, holidays, etc.
5) Actively recruit volunteers
Get more and better volunteers by going after them. Don’t wait
for them to come to you. Use a calling tree to root out
prospects. Ask for dads, older siblings, and grandparents to
get involved. Advertise for specific help via newsletters and
word of mouth.
6) Identify needs and define roles
Do it ahead of time and match your group’s needs to each
volunteer’s skills and availability by including it in each
7) Use different people
Double up, particularly for key positions. Fill organizational
roles well ahead of time with different people than on the last
fundraiser unless there is a good reason not to switch.
8) Start early to broaden participation
Put the word out early and often about what volunteers you
need. Get plenty of them so no one feels overworked. Offer
a volunteer sign-up sheet for different events at every
9) Have a master sergeant
Use a strong communicator to help group and assign volunteers.
Some people are a natural for this key role.
10) Set small group goals
Break overall goal down into what’s needed from each sub-group.
Set up each unit with their own goal and translate that into
what’s in it for them. Reward each sub-group based on their
own success. That will reinforce the correlation between funds
raised and their own efforts.
Once you’re organized, everything else is a whole lot easier!
Supplier Spotlight: Vista Studios
(Excerpt from my book, Fundraising Success!)
Supplier: Vista Studios, aka VistaMark Consulting
Phone: (800) 704-0471
Fax: (760) 744-3778
Address: 2416 Poplar St #B
Description: Offering the most unique and profitable programs
available for schools, churches, etc. Family portraits, glamour
Earn 100-300% profit with no investment! We send professional
photographers to your location.
Our Most Popular School Fundraising Program: Offer families in
your school and community a beautiful, full color10x13 Family
Portrait for only $8.00!
Your school keeps $6.00 from each sale for sponsoring this
PLUS! We rebate $2.00 for each family we photograph* earning
your school up to 100% Profit! (* when we photograph 60 or more
at your location).
Product Lines: Photographs, Portraits
Notes: Additional bonus payments available based on total
Places To Go, Things To See, Bonus Item & More
Antarctic Photo Library
Hundreds of photos taken from 1998-2002. Search or browse
through files of Scenery, Wildlife, Science, Transportation,
Stations, and People.
Places to go:
Google traces the events of 2002 through the rise and fall of
popular search terms.
Your Free Ebook:
This month’s ebook is by Jack London.
One of my personal favorites – the tale of Buck, a good dog
taken by force and made to fight other dogs to survive.
45 pages, PDF format, 116kb download.
That’s all for this issue. See you next time.
WE WANT YOU IN AN UPCOMING ISSUE
We’re always interested in hearing what you have to say
about fundraising. We’d love to publish your article, your
question, your success story, or any other relevant topic
Full instructions are on the website. Click on this link:
Thanks for sharing!
Copyright 2004 Kimberly Reynolds
Fundraiser Help – Great Fundraising Ideas
Maximize your fundraising success!
Nonprofit Fundraising – Tony Poderis describes how any nonprofit group should raise funds.
Non-profit Fund Raising – Organizational tips – Four ways to boost your non-profit fund raiser results.
Capital Campaigns – Capital campaign strategies for non-profit groups to increase their donor base.
Donor Recognition – How to use donor recognition to increase your capital campaign results.
Fundraising Ideas – Ideas for fundraising that focus on the best activities for high school, elementary school, sports teams, and youth groups to raise funds with events, activities, programs, projects and products.
Fundraising Events – Three profitable event ideas for small group or school fundraisers – Fundraiser events that are quick and easy – Fund-raising event ideas you can do in a monthend that work anywhere from Canada to Australia.
School Fundraisers – Easy fundraising ideas for schools that consistently produce excellent results. Includes articles on cheerleading fundraisers, high school football fundraiser, soccer fund-raising, band fund-raiser, plus more great youth sports team activities and events for other high school groups.
Thank You Letters – Seven tips on writing thank you letters, notes, or simple donor recognition phone calls.
Fundraising Letters – See what fund raising letters work for other non-profit groups.
Fundraising Letter – How to generate the best response with your donation request letters.
How To Write A Fundraising Letter – Advice and tips on what works and what doesn’t.
Fundraising Software – Listings and descriptions of popular software programs for nonprofit groups. Donor tracking and recognition programs, nonprofit accounting, and capital campaign support.
Church Fundraisers – Church fundraising ideas for capital campaigns – Church fund-raising through donor recognition – Christian fundraiser charity activities and events that produce quick results.
Articles – Full list of articles on high school fundraisers, nonprofit fund raising, and great event ideas.
Cancer Fund Raiser
Donor Fund Raising
Relay For Life