Getting advance media coverage of your fundraising event can work wonders for your bottom line. So, what should you emphasize in your press release that will increase your chances of getting media coverage for your fundraiser?You should always emphasize the basic elements of news coverage, aka the 5 W’s. Television broadcasting legend Tom Zalaski explains […]
How To Get More Media Coverage
How To Get More Media Coverage of Your Positive Events – Be The Kicker!One of the easiest ways I know of to garner positive television news coverage is to ‘be the kicker’. Logically, your first question is, “What in the world is a kicker?” The kicker, in television news parlance, is that cute, funny, heartwarming, […]
Social Media Publicity Tips
If you want to get more people to your fundraising event, here are some social media publicity tips that will help get the word out. This article doesn’t cover standard publicity methods that you should also be using. You can read more in these two articles here about geting event publicity and getting media coverage […]
Yard Sale Fundraiser Tips
Planning a yard sale fundraiser? Here are some detailed yard sale tips on how to have a successful one. You’ll need to focus on two areas: getting things to sell and getting people to your sale.How To Have A Successful Yard SalePick a Saturday and select a high-traffic location for your sale where lots of […]
Publicity Tips
Here are some publicity tips on promoting your fundraiser event. Getting publicity is the key factor in having a big turnout to support your cause, so you need to know how to get newspaper, radio, and TV coverage quickly and easily.Preparing a press release is fairly simple, but if you don’t present a newsworthy angle […]
Fundraising Publicity
Publicity is what increases community awareness of your fundraising need and your planned fundraiser. This article provides ten publicity tips that will boost your fundraising results.The success of your fundraiser depends on how much publicity your group can attract. Community awareness of your fundraising need and your fundraising offering will always increase your results.The best […]
Fundraising Event Tips
Here are some fundraising event tips on raising more money when you do an event. The two keys are attracting a big crowd and providing multiple ways for them to support your group.Fundraising Event Tips: Draw A Big CrowdGetting publicity Media coverage is essential to drawing a big crowd. Step one is putting together a […]
The Importance Of Communication In Fundraising
More from the multi-part series on Fundraiser Preparation. This section is about how to communicate both your fundraiser need and your fundraiser offering.Promote your cause A good communication strategy is all about the promotion of your organization’s cause within the community and within the organization. Your plan needs to clearly define how information will flow.Spread […]
