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Political Fundraising Online
Leverage The Internet To Election Success
Looking for low cost political fundraising tips? It's obvious to me that the
system is badly in need of reform. This article covers a dozen ways political
candidates can raise money quickly and easily online.
Getting elected to any type of local, state, or national office is hugely
expensive. As a result, most politicians are beholden to special interest groups
who contribute heavily to fund their election and reelection campaigns.
There are plenty of ways that political candidates could raise money the right
way, but that requires work and quite frankly, a lot of them take the easy way
instead.
If they'd only use their brains and build grass roots fundraising organizations,
leverage the power of the internet, and avoid wasting money on ineffective
advertising, they could get elected without compromising their beliefs.
Remember how Howard Dean shocked everyone in 2003 with his fundraising prowess?
Well, that success is a huge arrow pointing at new ways to raise funds online.
12 tips for online political fundraising:
Website name capture
Your candidate website should be designed to capture the names and email
addresses of as many visitors as possible. Use the technique known as name
capture that presents a special page to visitors asking them to be added to your
mailing list. That way, you can add as many as 50% of your site visitors to your
follow-up messages.
Offer RSS feeds
RSS (Really Simple Syndication) distributes new website postings to everyone
who’ve signed up to receive your info. This is great for getting media coverage,
creating a lot of links back to your website, and keeping supporters updated.
Blogging
Add a blog to your website explaining your positions on the issues. Blogs are
all the rage these days and having one will get you additional exposure within
the political community. Be passionate in your postings! Allow visitors to add
comments, but set them to be approved.
Podcasts
Doing podcasts explaining your positions on important issues is another great
way to push information out to the public. Create multimedia presentations for
others to view such as speeches, hot topics, requests for donations, etc. You
can get setup to podcast for under $100.
Position papers
Post detailed position statements on your website on how your views contrast
with opponents. This will attract people searching for information on the
issues.
Press Kits
Provide summary info on your website in PDF document format for press kits to
increase media coverage.
Collect donations online
Howard Dean stunned everyone back in 2003 with his online fundraising capabilities. Do the
same in your race. Make it easy to receive campaign donations with one-click
donation buttons.
Interactive website
Include interactive content on their site such as blog comments, forums,
streaming videos of speeches, audio files, photos, "tell a friend" capability,
etc.
Sell promo materials
Sell t-shirts, hats, campaign buttons, bumper stickers, polo shirts, supporter
kits, lawn signs, banners, placards, etc. Put the profits into your campaign
fund.
Voter Registration
Provide detailed voter registration information for your area. Ask people to
sign up for registration drives and Election Day turnouts.
Show Passion
Tell us exactly how you will MAKE US BETTER!
Start using these online political fundraising tips today.
Related Pages
Internet Fund Raising - Tony
Poderis on the pros and cons of non-profit Internet fundraising.
Getting Media Coverage - How to get
media coverage for your non-profit group, charity auction, or fundraising event.
Publicity Tips - Simple methods to get
your fundraisers well publicized - Publicity is the key to successful events.
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Ideas For Fundraisers
Art Raffle
Auction
Bake Sale
Band
Baseball
Bingo
Bowling
Bracelets
Brick
Candle
Candy
Candy Bar
Capital Campaign
Car Donation
Car Raffle
Car Wash
Cash Calendar
Casino Night
Cell Phone
Chair-ity Event
Charity
Charity Poker
Cheerleading
Cheesecake Calendar
Chinese Auction
Christian
Christian Event Ideas
Christmas Carols
Christmas Trees
Church
Church Festival
Church Fund Raisers
College
Cookbook
Cookie Dough
Corporate Grants
Cow Chip
Credit Card
Dance
Dance Team
Discount Cards
Donation Request
Donor Recognition
Earth Friendly
Easy
eBay
Event Tips
Events
Events - Part 1
Events - Part 2
Events - Part 3
Flower Bulbs
Flowers
Food Sales
For The Cure
Free
Fruit
Fun
Fundraising Sample
Gift Wrap
Golf Ball Drop Raffle
Golf Fundraiser
Golf Tournament
Grant Requests
Halloween
Healthy
Hockey
Home & Garden
Holiday Carnival
Individual
Inkjet Recycling
Internet
Jamba Juice
Jingle Bell Run
Jingle Bell Walk
Karaoke
Kathryn Beich
Krispy Kreme
Lip Sync
Location
Lollipop
Magazine
Mardi Gras
Merchant Plan
Mini Golf Tournament
Non-Profit
Pancake Breakfast
Photography
Pink Flamingo
Pizza
Pizza Hut
Political
Popcorn
Product Ideas
Promo
Publicity
Raffle
Raffle Prizes
Raffle Tickets
Relay For Life
Relay For Life Events
Rubber Duck
Sales Tips
Sample Thank You
School
Scratch Card
Scrip
Silent Auction Tips
Soccer
Softball
Spaghetti Dinner
101 Tips
Top Five
Tried & True
Tupperware
Valentines Day
Whiskey Tasting
Wine Tasting
Worlds Finest
Youth Group
Youth Sports
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