Online Fundraising Tips

Here are some great ideas and online fundraising tips you can use to supplement your internet fundraiser efforts:

Nine Reasons To Use Online Fundraising

1. Increased Reach

Email makes it possible to contact supporters, family and friends from different geographic locations as opposed to those only within close proximity. Campaigns can now reach potential supporters from coast to coast and not just those at arms length.

2. Increased Safety

Since there is no door-to-door selling involved in an online fundraising campaign, there is no need to approach strangers when asking for money. The added safety of using the internet to fundraise brings a sense of relief to parents as well as team members.

Online Fundraising Tips

3. Reduced Risk

A burden faced with many traditional fundraisers is the potential cost associated with left-over inventory. An affiliate program is an example of an online fundraiser where there is no need to even purchase or carry inventory. Through an affiliate program you are paid for referring products regardless of the quantity you sell. There is no longer a need to purchase large quantities of inventory that you may never be able to sell.

4. Added Variety, Customization & Creativity

Unique web based services give teams the opportunity to create customized goods from T-shirts to team posters and calendars. Step away from the boredom of traditional chocolate bars and scratch card sales. Set up an auction to breathe life into previously dull campaigns. The internet brings with it an unlimited amount of choice in products you choose to fundraise with. You can now fundraise with books, travel, magazines, sheet music, board games, movie passes and much, much more.

5. Reduced Costs

Running an online fundraising campaign doesn’t have to cost a penny. Email accounts are free and some companies even offer free website hosting packages. When you promote an affiliate program the merchant takes care of carrying the inventory, shipping and any costs associated with the online transaction including processing credit cards.

6. Speed of Success

Most web based programs provide you with instantaneous real-time tracking of sales and lead conversions. Think of how quickly and easily you can send an email to your supporters.

7. Ease of Coordination of Effort

A traditional fundraiser may involve purchasing inventory, handing out inventory, counting and managing stock, delivering goods sold, organizing volunteers, booking rental space. An online fundraiser can all be done in front of a computer using email and your website as a communications tool.

8. Results

Because most online programs are free to set up and join having only one sale will usually result in a profit. With an online fundraising campaign there is no break-even point to worry about and normally no minimum number of sales to be reached in order to insure a profit.

9. Fun

Surfing and shopping online is not only fun for your group but your supporters as well. They will take pride in supporting your group and have the opportunity to purchase items they can actually use or are customized mementos of your team.

Whether you use traditional methods or decide to raise funds on the web, use these online fundraising tips to make the most of your efforts.

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