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| Fundraising / Fundraising Success #56 |
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Fundraising Success #56Fundraising Success - Issue #56 - Article: "Car Raffle"; Supplier Spotlight: "Champion Fundraising" ================================================Fundraising Success #56 - July 2007 After six years of adding content to the Fundraiser Help website based on what I think people want to read, I've decided to take a different approach and ask you, the reader, what you actually would like to know more about. I've had suggestions already to produce some "how to" videos showing sales techniques, organization tips, how to select the right fundraiser, etc. I've even had one to put together a series of videos on coordinating a fundraising event from A to Z for a deserving nonprofit. I guess that would be like doing an Extreme Makeover Fundraiser Show! So, just this morning I decided to ask you to add your voice so that you get the information and advice you need to be successful with your fundraisers. Use the link below to let me know... Enjoy your Summer! Kimberly ---------------------------------------------------------------- This one's from our forum:
Answers: Good idea Kimberly! I'll start it off
with a couple of suggestions:
Karen Sanders Organizing A Successful Car RafflePutting together a car raffle is not as hard as you think. The key ingredient is having a large group of ticket sellers who market the raffle chances to the general public. Everything besides ticket sales can be handled by just a few people. Get organized Design your raffle around a desirable car or SUV as the main prize. Include a cash equivalent option for people who don't want the vehicle. Offer several smaller cash prizes to increase interest. Product should be highly desirable with a considerable status quotient. Think dream car, not transportation. The other part of the product equation is a clear statement of specific benefits the funds raised by the raffle will produce. Marketing is key to your success. Your press release should sell the human interest story behind the raffle, not focus on just the prize. What's the money raised going to do? Sales flyers should include a color picture of the car and bullet points of features and secondary prizes. Select a desirable car Partner with car dealer Leverage their status by listing them on your raffle sales materials, asking if their existing customer base could be mailed a raffle offer letter, or possibly even holding your prize drawing in their showroom. Offer additional prizes Do the math For example, when raffling a luxury car that costs $50,000 you want to gross at least $100,000, if not $150,000. Setting aside $15,000 of the gross to cover all other costs and prizes, you would still raise $35,000 even if you only sold two thirds of the tickets. Price tickets to sell A happy medium is usually the $20 to $50 range, depending on the vehicle's price range. Ticket sales tips Use large signs in front of and behind your tables that clearly explain why you are raising funds. Sales signs should say things like "Win a new Mercedes!" or "Imagine winning a new Lexus!" and not "Car Raffle - $50." Obviously, you still want each of your sellers to target family, friends, neighbors and co-workers with a carefully crafted sales script that assumes they want to purchase tickets and it's just a question of how many. For more tips, read my article on selling raffle tickets. Prize drawing Summary Repeat sales process every weekend until all tickets are sold. Your prize drawing should be fun event even without someone winning a new car. Include good food, music, radio station live broadcast, and local celebrities as master of ceremonies. And above all, have fun! ---------------------------------------------------------------- (Excerpt from my book, Fundraising Success!) Supplier: Champion Fundraising This company profile is an excerpt from my book, Fundraising Success, which provides complete how-to information on all aspects of raising funds for schools, churches, youth sports teams, and nonprofit groups. ---------------------------------------------------------------- This is but one of the aspects of the world’s population that is discussed within the interactive pages of the 2007 State of World Population report. Released in June 2007, the report can be viewed in its entirety on this site, and it is available in English, Spanish, French, Arabic, and Russian. The website also includes a youth supplement, titled “Growing Up Urban”. Here, visitors can learn about the experiences of young people in Taijin, China, Mumbai, Caior, and San Salvador. A multimedia presentation is also made available here, and visitors can listen to those who have recently moved to cities talk about their experiences, opportunities, and challenges.
Things to see: Whether from civil unrest or environmental degradation, many of the world’s great cultural and historical landmarks remain threatened. Fortunately, there are groups like the World Monument Watch who keep close tabs on the state of these important resources. Recently, the group released their list of the 100 most endangered sites for 2008, and for people with an interest in cultural heritage management and related topics, this site will certainly merit several visits. On the site, visitors can traipse on through an interactive map of the world to learn about each site. For each site, visitors will find a photograph of the landmark, a short essay on the history of each landmark, and some explanation of the reasons for its inclusion on the list.
That's all for this issue. See you next month. Related PagesNewsletters - All the Back Issues! Fundraising Ideas - Ideas for fundraising that focus on the best activities for high school, elementary school, sports teams, and youth groups to raise funds with events, activities, programs, projects and products. Fundraising Events - Three profitable event ideas for small group or school fundraisers - Fundraiser events that are quick and easy - Event ideas you can do in a month and that work anywhere from Canada to Australia. School Fundraisers - Easy fundraising ideas for schools that consistently produce excellent results. Includes articles on cheerleading, high school football, soccer, and band, plus more great youth sports team activities and events for other high school groups. Thank You Letters - Seven tips on writing thank you letters, notes, or simple donor recognition phone calls. Fundraising Letters - See what fund raising letters work for other non-profit groups. Fundraising Letter - How to generate the best response with your donation request letters. How To Write A Fundraising Letter - Advice and tips on what works and what doesn't. Nonprofit Software - Listings and descriptions of popular software programs for nonprofit groups. Donor tracking and recognition programs, nonprofit accounting, and capital campaign support.
Church Fundraisers - Church fundraising ideas for capital campaigns through donor recognition -
Christian fundraiser charity activities and events that produce quick results.
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