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Fundraising Success #54

Fundraising Success - Issue #54 - Article: "Chinese Auction"; Supplier Spotlight: "Cornucopia Snack Foods Company"

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Fundraising Success #54 - May 2007

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=> Kimberly's Column: "Youth Sports Fundraising"
=> Reader Q & A: "Relay For Life Fundraisers"
=> Feature Article: "Chinese Auction"
=> Supplier Spotlight: "Cornucopia Snack Foods Company"
=> SiteSeeing: "Workshop of the World, Dryden Collection"

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Kimberly's Column: "Youth Sports Fundraising"
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Hi everyone!

With Summer almost upon us, youth sports fundraising is in full swing. I can't tell you how many times I've been approached by youngsters (with a parent hovering in the background) who are selling fundraising candy.

Or, should I say trying to sell fundraising candy because they really don't have a clue as to how to go about it the right way. It's not the child's fault and it's usually not the parent's fault.

It's the fault of the fundraiser organizer for their youth sports league. They haven't taken the time to properly equip the children with the right fundraising equipment.

If you want them to be successful and feel good about what they are doing, please take the time to give them a little coaching on how to make a sale!

Here's what to tell them:
1 - Make eye contact, smile and introduce yourself.
2 - Say one sentence about why you are raising funds.
3 - Say second sentence that asks for their help.
4 - Make sure that sentence includes the word "because".
5 - Extend sample item, catalog, or order sheet.
6 - Suggest a personal favorite item or bundle.
7 - Always ask for the order.

Here's a recent article on the topic:

http://www.fundraiserhelp.com/candy-bar-fundraising.htm

Enjoy your Summer!

Kimberly

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Readers Q & A: "Relay For Life Fundraisers"
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Question: Where can I find some Relay For Life  fundraising ideas?
Nancy Thomas

Answer: Nancy, there are quite a few new articles on Relay For Life fundraisers to raise money for your team's pledges. You can find full details in this article and links to several others:

http://www.fundraiserhelp.com/relay-for-life-fundraiser.htm

Happy fundraising!

Kimberly


You will find my book, Fundraising Success, very helpful in any
fundraising endeavor.

Buy a copy today because you'll save both time and money!
Yours for only $17:

http://www.fundraiserhelp.com/fundraising-success.htm


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FEATURE ARTICLE: Chinese Auctions
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Raising Funds With Chinese Auctions

Chinese auctions are very similar to silent auctions except they have a raffle component added to the mix. The bidding on items is done by ticket instead of by a written bid.

In a chinese auction, customers buy a number of tickets for a set price, then use the tickets to bid on the items on display by dropping them in a fishbowl next to the item. In a silent auction, they would just enter a bid amount on a form next to the donated item.

Buyers are free to put as many tickets as they want in the fishbowl. At the close of the auction period, the winning ticket for each auction item is then drawn from the corresponding fishbowl.

Obviously, the more tickets a person deposits in the bowl, the higher the percentage chance that they'll win the item. That means that highly desirable items will draw a lot of tickets, just as they would draw a lot of bids in regular auction.

That's part of the big draw for a chinese auction. Ticket costs are low compared to the ultimate value of the auction items, so lucky winners will get a great deal.

And having lots of ticket buyers means your group will do very well!

Three types of chinese auctions

The standard format is as we previously discussed. The items are displayed on tables with a ticket box or bowl next to each item.  Buyers circulate and check out which items they want to win, then drop in their tickets. At the end of your event, the winning ticket is drawn for each one.

A second variant when the auction is the only event is to run it from a central stage. Bidders are seated and each item is put up for auction one at a time. Your auctioneer pitches the item while ticket collectors gather bid tickets from those raising their hands or waving tickets about.

This makes for somewhat of a bidding frenzy, with really popular items getting hundreds of tickets submitted. Some people quickly exhaust their ticket supply, so you'll need to have ticket sellers working the room as well.

The third type of chinese auction involves everyone depositing all their tickets into a big drum. Tickets are then drawn and called out bingo-style for each item up for auction.

People like this because they have a chance at winning every time an item is drawn. As a result , many people will drop in a huge amount of tickets, which of course is what you want to happen.

You can hold back some really high-end or desirable items for separate bidding at the end. Buyers can then buy extra tickets for these last chance drawings.

Auction profit tips

Ticket sales
Price your tickets in bundles of 25, 50, or 100 tickets. Have ticket bundles pre-packaged. Price in even amounts for quick sales.

Popular items
Gift certificates, gardening supplies, personal spa packages, vacation travel deals, and consumer electronics items are always popular. So are anything celebrity related or offering exclusive access.

Bundle items
Bundling items together will oftentimes raise more than the individual items would. Group them in related categories or complementary packages.

Themed auctions
You can also do an entire chinese auction on a theme such as Spring, Christmas, fantasy packages, vacations, golf, sports or other popular categories.

Summary

A chinese auction is a great way to get extra profits out of donated goods and services. Obviously, the more items you have up for grabs, the more tickets you'll sell and the more funds you'll raise. Try one at your next fundraising event and you'll be pleasantly surprised!

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Supplier Spotlight: Cornucopia Snack Foods Company
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(Excerpt from my book, Fundraising Success!)

Supplier: Cornucopia Snack Foods Company
Phone: (800) 385-0093
Fax: (904) 384-7796
Website: http://www.cornucopiasnax.com
Email: funfood@bellsouth.net

Address: 4671 Highway Ave.
City: Jacksonville
State: FL
Zip: 32254

Description: We stock a complete line of M&M Mars, Hershey, and Willy Wonka candies for large or small fundraising events. No minimums required and volume discounts available.

Get profitably involved with selling cotton candy, candy apples, snowballs, shaved ice, & waffles for tremendous profit potential.


Product Lines: Candy, Candy – Case, Snacks

Terms: Net terms available to qualified organizations or prepay

Notes: Also rents concession equipment in the greater Jacksonville area.

This company profile is an excerpt from my book, Fundraising Success, which provides complete how-to information on all aspects of raising funds for schools, churches, youth sports teams, and nonprofit groups.

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Places To Go, Things To See
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Places to go:

Kitchen Chemistry

There is a great deal of chemistry going on in every kitchen, even though most cooks may not be cognizant of the various interactions going on in the pot, wok, or oven. MIT’s popular Open Courseware Initiative has recently made the contents of Dr. Patricia Christie’s course on kitchen chemistry available on this site.

Visitors to the site can download the syllabus, take in some assigned readings (and recipes), and look over the assignments. The assignments include investigations that involve emulsifiers, ice cream, peer teaching, and pancakes, among other things.

The site also includes links to helpful readings, such as those on chocolate, the health benefits of capsicum, and the world of gluten. For people who wish to bring back the frayed connective tissue between chemistry and the culinary arts, this site is absolutely essential.

http://ocw.mit.edu/OcwWeb/Special-Programs/SP-287Spring-2006/CourseHome/index.htm

Things to see:

US Military Academy Library

The United States Military Academy Library is the oldest federal library in the United States. Recently, they have placed hundreds of rare items online on their very well-organized site.

The site includes over twenty thematic collections, and visitors can also browse the collection by document type, such as books, manuscripts, maps, and photographs.

There are some real gems here including an eighteen-minute silent movie on Army football, a collection of college yearbooks from the academy (the yearbook is appropriately named the “Howitzer”), and audio lectures from the West Point Distinguished Lecture Series. Finally, the site also includes 40 Civil War maps and a 21-minute film titled, “The MacArthur Story”.

http://digital-library.usma.edu/collections/

That's all for this issue. See you next month.


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Copyright 2007 by Kimberly Reynolds. All rights reserved.

Maximize your fundraising success!

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