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Maximize Your Fundraising Results
10 Ways To Improve Fundraiser Results1) Maximize value to maximize resultsMake this your mantra. More value means more prospects. More value means more buyers. More value means more money! 2) State a value proposition Sum up the specifics of what you're doing and why you're doing it in two sentences or less. State exactly what your fundraiser is all about. Make sure it has a compelling call to action. Include it in all your communications and in your sales script. 3) Set a public goal Make a commitment about your group's fundraising goal and state it publicly. This causes your mind to internalize it as a verbal commitment. Your goal should be realistic, but also aim high. Structure your sales efforts to emphasize and reward achievement of that goal. 4) Everyone take ownership Make sure everyone takes ownership of the fundraiser's success on an individual level as well as within the group effort. Everyone should be committed to doing whatever it takes to reach the group goal. 5) Keep it fun Fun is part of fundraising. Don't make it drudgery to be a volunteer or a participant. Remember that they're giving up their free time to help. Plan fun things to do during each stage of the process that reward involvement. 6) Provide alternative options Explore all ways to allow alternate giving from the community. Some people just don't like fundraisers, but would be willing to contribute in another way. Consider offering a membership option of supporting your group with one annual check or an automatic donation each month. 7) Quality, quality, quality Quality sales presentations and quality goods mean more sales. Quality rewards mean more motivation. A quality program exudes confidence and confidence breeds success. 8) Avoid any risk taking Always caution against unsafe selling practices. All neighborhood sales activities should include adult accompaniment. Seller safety is your highest priority. 9) Have a written project plan Run your fundraiser like a small business. Have a written project plan that spells out all roles and responsibilities. Assign motivated individuals into those roles and equip them with everything they need to do a great job. 10) Help others Don't forget to increase your organization's visibility by giving back to the community. Visit the elderly, volunteer your group to help with other charity work such as Special Olympics or Community Warmth programs, write letters to military personnel posted overseas, or help other causes that have special meaning to your group. Summary Do these ten things and you'll most definitely maximize your fundraising results. Related PagesFundraising Letters - See what fund raising letters work for other non-profit groups. Fundraising Letter - How to generate the best response with your donation request letters. Fundraising Events - Portrait Photography, Rubber Duck Derby, Clean Comedians. Event Ideas - Part 1 - Includes Auction, Group Dinner, Dinner Theater, and School Athlet-A-Thon. Event Ideas - Part 2 - Funny Beauty Pageant, Mondo Yard Sale, and Charity Golf Tournament. Event Ideas - Part 3 - Musical Theater, Night At The Races, Bed Race cancer fundraiser event. Nonprofit Fundraising - Tony Poderis describes how any nonprofit group should raise funds. Non-profit Fund Raising - Organizational tips - Four ways to boost your non-profit fund raiser results. Church Fundraisers - Church fund-raising through donor recognition - Christian fundraiser charity activities. Capital Campaigns - Capital campaign strategies for non-profit groups to increase their donor base. Donor Recognition - How to use donor
recognition to increase your capital campaign results. |
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