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| Fundraising / Food Fundraisers |
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Food Fundraisers
Fundraising With FoodFundraising with food has been a long time favorite for sports team
fundraising. It is effective, provides something most people like and are
willing to pay for, and the variety is vast. Whatever type of food fundraiser
you choose for your team, there are three things you must do to get the most out
of your efforts. Food Fundraisers: Go For Mass AppealFirst, choose a popular product that will appeal to the greatest number of
potential customers. Your choice should be appropriate to your target audience,
be priced fairly, include a good profit margin, and be seasonally viable. For
example, don’t sell sweets while the Girl Scouts annual cookie fundraiser is in
progress! Take it to the next level by issuing a press release on local radio and
newspapers. Most local publications offer this as a free service for non-profit
organizations. This will spread your reach beyond the team, their families,
neighbors, and friends. Prepare and Execute!Secondly, design your plan for execution. Everyone, including your team should know your group goal, your stretch goal, and their individual goal. Create a sales script for the team. Rehearse it at practice in a role playing way. Would you rather make a purchase from an unprepared athlete who mumbles at his shoes, or from one that is prepared with what to say and looks their potential customer in the eye while conveying the appropriate message? That message should briefly tell what product they are offering, who they are
raising money for, and how the money will be used. (New uniforms, equipment,
trip to the play-offs, etc.) Offer Sales IncentivesOffer incentives for top sellers. Rewards should be quality prizes, not junk.
Many fundraising suppliers include prize incentives for top sales attainment. If
there is an additional charge for incentives, or if the incentives offered are
not appropriate for your team, ask local businesses to donate prizes. Go Where The Money IsAs part of your execution plan, consider boosting your reach by selling your products from a table at a shopping center. These are customers that you may not reach otherwise, and can more than double your sales. Approach the management of a shopping center for permission first. Then organize your volunteers in teams to cover the sales tables in shifts. Advertise clearly at each sales table. In large print on posters, tell who is
selling, what they are selling, and how the money will be used. Use not only
multiple locations, but multiple tables at each location. Give Extra OptionsThird and finally, provide several ways the community can help your cause. Offering a variety of products helps ensure there is something that will appeal to everyone. Or offer an overlay fundraising item. Not every customer will want
the food products you have chosen to sell. By offering your primary product and
an overlay item, you could double the likelihood that a purchase will be made.
If a customer does not want to make a purchase, always ask if they would
prefer to make a donation to help your cause. SummaryKeeping these three steps in mind throughout the fundraising process will maximize your food fundraiser profits. Taking the time to research the right item or items to sell, carefully executing your sales plan, and maximizing your reach with your sales efforts will ensure that your goal is reached. Always reward those that do well. Be sure to recognize the hard work of volunteers who helped you reach the goal. A simple, sincere “thank you” for your volunteer’s time and effort goes a
long way to making sure you will have their help when it’s time to do your next
fundraiser. Related PagesKrispy Kreme Fundraising - Doughnuts, gift certificates and partnership cards. Candy Fundraising - Sales tips for doubling or tripling your candy programs revenue and profits. Candle Fundraisers - Programs offering candles can help your group or team raise funds easily. Cookie Dough Fundraisers - Cookie dough program overview plus companies and suppliers. Pizza Fundraiser - Easy moneymaker in three different formats makes a good school fundraiser. Earth Friendly Fundraisers - Organic chocolate, printer cartridge recycling, and community trash cleanup. Ideas for Fundraising - Activities, events, programs, projects, and more. Incentive Programs -
Boost your school fundraisers results with the right incentives and rewards. |
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