Catalog Fundraiser

Catalog Fundraiser

Description: The biggest moneymaking fundraiser of all, if you have good merchandise at reasonable prices. One of the keys to getting good response is to have the right catalog for the time of year. An example would be a catalog with house and garden items offered only in the early spring.

Best Suited For: All

Prospective Customers: Households

Comments: Pay attention to the layout of the catalog. Too much jumble and confusing descriptions will mean lower sales. Also, every time you do a catalog fundraiser, do a supplemental or overlay offering.

Feel Good Rating: Four stars

Catalog Fundraiser Ratings

Financial Aspects (1 – 10 scale): Profitability Ranking 9 Average Unit Price 8 Dollar Volume Per Participant 8 Percentage to Organization 7 Total Dollars to Organization 8 Subtotal (maximum of 50)


Pros & Cons (1 – 5 scale): Community Impression 5 Organizational Impact 4 Quality of Deliverables 4 Risks 4 Hidden Costs (freight, etc.) 4 Subtotal (maximum of 25)


Commitment Required (1 – 5 scale): Preparation Time 4 Selling Effort 4 Collecting Funds 4 Processing Orders 4 Delivering Goods 4 Subtotal (maximum of 25)


Overall Ranking:


(On a scale of 1 to 100)

Related Pages

Catalog Fundraiser Suppliers – Contact information for fundraising suppliers.

Fundraiser Ratings Explained – Complete description of how the ratings are calculated and examples given.

Fund Raisers – Profiles of 400+ suppliers of fund-raisers with complete details on various fundraising ideas.

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