Candy Fundraiser
Fundraising Candy Sales
A popular type of fundraiser is a candy sale with immediate delivery. These
often take the form of a prepackaged box of candy bars with a low selling price
of a dollar or two. The idea is that the candy sales process will be quick and
easy with each seller selling a case of candy bars or more, while the group
retains roughly 50% of the total revenue. These candy fundraisers are
particularly popular with youth sports organizations.
Advantages
One stop sale
These immediate delivery sales have several advantages. First, there is no need
for a return visit with a future deliverable. All sales are concluded on the
spot, which means that you’ll need fewer volunteers since all product is handed
out at the kickoff meeting.
Funds in hand
Second, all funds are collected immediately. That makes this style of
fundraising a perfect approach for a group that needs its funds quickly. Each
transaction is concluded and the money collected can be turned in regularly.
Easy to do
Third, it works well with a younger sales group because it’s relatively easy to
do and there is the immediate gratification of a quick sale. Therefore, kids
regard this type of selling as more fun than taking orders for future delivery.
No order forms
Fourth, there are no complicated order forms to fill out and tally later. As a
result, organizational bookkeeping is straightforward.
Disadvantages
Limited selection
There are some disadvantages to this type of fundraising. First, selection is
usually limited to what the seller can comfortably carry. This limited selection
means that the items being sold might not appeal to everyone.
Low price points
Second, the items being sold are usually low dollar value merchandise, which in
turn places a strict upper limit on the funds raised per seller and per
potential supporter. Remember that the key to successful fundraising is
maximizing your revenue.
Returns - open cases
Another disadvantage of an immediate product sale type of fundraiser is that
there are often strict limitations on product returns.
Products packaged for immediate sale are usually in case quantities and no
partial returns are allowed. This means that an organization needs to
consolidate their leftover inventory and find a way to sell it quickly to get
the best results.
Prepayment
One of the biggest disadvantages of these fundraisers is the requirement to
prepay the merchandise. Your group will need to have funds available to cover
the product costs ahead of time and then be paid back from the results.
To recap, here are the pluses and minuses of fundraising candy sales:
Pluses
- Shorter timeframe to conclusion
- Low item price means easy sales
- One stop sale
- No deliveries
- Simple order tallying
- Fun for younger sellers
- Fewer volunteers needed
Minuses
- Lower revenue due to low prices
- Net profit is less
- Returns limited to whole cases
- Upfront payment to supplier
- Limited selection
Candy Choices
All the major candy companies have some type of fundraiser pack they make
available through distributors. Hershey, Nestle, and Mars all have case units of
their most popular candy available in either $0.50, $1, or $2 sizes. There are
also a number of gourmet candy bars available as well such as those sold under
the brand Worlds Finest Chocolate.
Other popular candy items include gourmet lollipops and hard candy such as Jolly
Ranchers. These don’t suffer from high temperatures the way chocolate does. The
big advantage here is selling a well-known product at prices close to retail.
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